Portfolio – Edinburgh Airport
Multi-media retail marketing campaigns for Edinburgh Airport.
- Grand slam campaign – targeted passengers flying in for the Six Nations Rugby Championship offering them savings if they shopped at the airport vs the UK high street.
- Two bags campaign – informing passengers they’re able to take a bag of airport shopping onboard in addition to their hand luggage. Encouraging them to buy more in the airport shop.
- Christmas campaign – encouraging passengers to buy their Christmas gifts at the airport as part of a wider campaign called ‘Edinburgh’s Christmas.’