Want to know the truth about what it’s like to run your own business? The entrepreneurial journey isn’t linear. It has its ups and downs and zigs and zags. There’ll be days when you face Criticism, Rejection, Adversity and Prejudice. Days when the pasture of the employed seems greener than the self-sown pasture of the […]
Whether you’re a marketing pro or a small business owner, there’ll be times when you’re blinded by the miasma of the shiny new thing on the marketing block. Only the guiding principles of good design and branding can lift the fog. Remember, “Styles come and go. Good design is a language, not a style.” – […]
Despite what most people think, 40 something email marketing hasn’t been put in a corner while its young social media cousin dominates the marketing dance floor. On the contrary, it’s been having the time of its life, taking a run and a jump into the arms of TOM (top of mind) customer engagement and a […]